This page describes the main metrics you can use in the Benchmark Results.
You can use these metrics:
- to add to custom column layouts, as described in Working with Results Tables.
- to make custom reports in the Summary Fields, as described in How to Create Custom Reports.
- in the Filter in the left panel to locate specific records within Outbound Analysis results, as described in Working with Results Tables.
|True/False||Is this a standard monthly benchmark campaign?|
|Category||list of available values||The campaign category.|
|Click Rate||list of available values||Click Rate for this campaign, specified as a range from at least to at most.|
|Cutoff Date||calendar date||Date at which campaign activity is cut off, specified as a range from at least to at most.|
|Email Template Name||list of available values||The email template name. Note: This value comes from the customer instance and may not match the content catalog email template name.|
|My Campaign||True/False||Is this campaign run by your organization?|
|NAICS Code||list of available values||(Required) The 6-digit North American Industry Classification System (NAICS) Code.|
|NAICS Industry Sector||list of available values||The Industry Sector specified by the North American Industry Classification System (NAICS).|